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Christmas 2010 - Queensway Junction Light Up (December 2010)

 
Since 1984, Singapore has been transforming its main shopping street, Orchard Road, into a wonderful sea of lights in anticipation of Christmas during December. Already humbled with maturity compared to the modern façades of the malls lining along Orchard Road, Queensway Shopping Centre retained its modest exteriors but illuminated itself in celebrations of Christmas.
 
In merriments to the season of joy, Queensway Shopping Centre was brightened up with simple lightings around its premises on the nights leading to Christmas 2010. A Christmas tree was also mounted at the lobby of Queensway Shopping Centre to remind its visitors that the festive season was around the corner. However, the signature giant electronic billboard positioned outside the mall stole the limelight with its massive screenings of avant-garde advertisements and well-wishes from its supporting merchants.
 
As an active member of the Queensway community, MOVA Automotive was once again invited to advertise on the giant electronic billboard. This was the sophomore effort for MOVA as it endeavored to showcase its extensive range of services and offerings to the public on the digital platform. Being a 'one-stop automotive service provider', customers can look forward to satisfying all their automobile needs with MOVA's complete automobile solutions ranging from vehicle servicing to accident claims & repairs, car rentals, used & new car sales as well as MOVA Lifestyle Membership program to better serve our prestige customers, and the like. (*Check out MOVA's Christmas billboard ad here)